Tycoons: Philip Knight

Nike, Portland, Oregon. Philip Knight revolutionized the sport clothing industry beginning in 1964 when his company, Blue Ribbon Sports, imported Tiger shoes from Japan and sold them to local track athletes. His company was then turning over $8,000. a year. Now Nike spends more than $20 million annually on advertising alone.
Release
1993  
Minutes
47  
Grade Level
S-G  
Format
DVD  
Nike, Portland, Oregon. Philip Knight revolutionized the sport clothing industry beginning in 1964 when his company, Blue Ribbon Sports, imported Tiger shoes from Japan and sold them to local track athletes. His company was then turning over $8,000. a year. Now Nike spends more than $20 million annually on advertising alone.

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